{"id":81251,"date":"2021-08-11T10:01:59","date_gmt":"2021-08-11T08:01:59","guid":{"rendered":"https:\/\/www.startupvalley.news\/de\/?p=81251"},"modified":"2026-07-24T12:03:18","modified_gmt":"2026-07-24T10:03:18","slug":"blaek-instant-kaffee","status":"publish","type":"post","link":"https:\/\/startupvalley.news\/de\/blaek-instant-kaffee\/","title":{"rendered":"Habt Spa\u00df an der Sache"},"content":{"rendered":"\n<h2 id=\"h-blaek-instant-kaffee-der-schmeckt-und-nachhaltig-ist\" class=\"wp-block-heading\">BL\u00c6K: Instant Kaffee der schmeckt und nachhaltig ist<\/h2>\n\n\n\n<h4 id=\"h-stellen-sie-sich-und-das-startup-blaek-coffee-doch-kurz-unseren-lesern-vor\" class=\"wp-block-heading\">Stellen Sie sich und das Startup BL\u00c6K Coffee doch kurz unseren Lesern vor!<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Hi. Wir sind Edgar Kirst und Luis Herget und machen den ersten <a href=\"https:\/\/startupvalley.news\/de\/blaek-decaf-instant-kaffee-ohne-koffein\/\" target=\"_blank\" rel=\"noreferrer noopener\">Instant Kaffee<\/a> den man auch wirklich trinken m\u00f6chte. Edgar und ich sind beide sehr aktiv, reisen viel, Campen gerne und segeln gerne. Aber auf jeden Fall sind wir zwei Kaffeeliebhaber und f\u00fcr uns gibt es nichts schlimmeres als eine schlechte Tasse <a href=\"https:\/\/www.startupvalley.news\/de\/?s=kaffee\" target=\"_blank\" rel=\"noreferrer noopener\">Kaffee<\/a>! Da kommt BL\u00c6K ins Spiel. BL\u00c6K ist der erste Instant Kaffee, den du auch schmeckst und der dazu noch nachhaltig ist. Wir wollen hochwertigen Kaffee \u00fcberall und jederzeit m\u00f6glich machen. Allerdings muss es auch einfach bleiben und die Umwelt muss immer im Mittelpunkt stehen.<\/p>\n\n\n\n<h4 id=\"h-warum-haben-sie-sich-entschieden-ein-unternehmen-zu-grunden\" class=\"wp-block-heading\">Warum haben Sie sich entschieden, ein Unternehmen zu gr\u00fcnden?<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Purer Eigenbedarf. Als alle unsere Freunde auch begeistert von unseren ersten Prototypen waren, wollten wir leckeren Kaffee f\u00fcr noch mehr Leute zug\u00e4nglich machen! Edgar und ich hatten aber schon sehr lange den Plan, was Eigenes aufzuziehen. Es macht einfach Spa\u00df und gibt uns die Freiheit, die wir brauchen. BL\u00c6K war einfach die ideale M\u00f6glichkeit.<\/p>\n\n\n\n<h4 id=\"h-welche-vision-steckt-hinter-blaek-coffee\" class=\"wp-block-heading\">Welche Vision steckt hinter BL\u00c6K Coffee?<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">BL\u00c6K soll Pausen leichter m\u00f6glich machen, damit jede:r einen Moment f\u00fcr sich, wann immer sie\/er ihn braucht. Egal ob im B\u00fcro, zu Hause, Hotel oder in den Bergen.<\/p>\n\n\n\n<h4 id=\"h-von-der-idee-bis-zum-start-was-waren-bis-jetzt-die-grossten-herausforderungen-und-wie-haben-sie-sich-finanziert\" class=\"wp-block-heading\">Von der Idee bis zum Start was waren bis jetzt die gr\u00f6\u00dften Herausforderungen und wie haben Sie sich finanziert?<\/h4>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-large is-resized\"><a href=\"https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/BLAEK-Specialty-Instant-Coffee-Founders-2.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"454\" height=\"600\" src=\"https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/BLAEK-Specialty-Instant-Coffee-Founders-2.jpg\" alt=\"\" class=\"wp-image-81265\" style=\"width:337px;height:445px\" srcset=\"https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/BLAEK-Specialty-Instant-Coffee-Founders-2.jpg 454w, https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/BLAEK-Specialty-Instant-Coffee-Founders-2-227x300.jpg 227w, https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/BLAEK-Specialty-Instant-Coffee-Founders-2-150x198.jpg 150w, https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/BLAEK-Specialty-Instant-Coffee-Founders-2-300x396.jpg 300w, https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/BLAEK-Specialty-Instant-Coffee-Founders-2-318x420.jpg 318w\" sizes=\"auto, (max-width: 454px) 100vw, 454px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Die gr\u00f6\u00dfte Herausforderung war sicher einen Instant Kaffee zu entwickeln der schmeckt. Wir haben hier sehr viel herum probiert bis wir zufrieden waren. Wichtig sind zu einem die Kaffeebohnen aber auch das Extraktionsverfahren. Die Versuche waren teuer und haben uns besonders zu Beginn verzweifeln lassen. Umso gl\u00fccklicher sind wir mit unseren ersten beiden Kaffees. Finanziert haben wir unser Start-Up mit eigenen Mitteln und Unterst\u00fctzung von Friends &amp; Family.<\/p>\n\n\n\n<h4 id=\"h-wer-ist-die-zielgruppe-von-blaek-coffee\" class=\"wp-block-heading\">Wer ist die Zielgruppe von BL\u00c6K Coffee?<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Alle die guten Kaffee sch\u00e4tzen! Berufseinsteiger (26-39J) mit einem busy Lifestyle, Viel-Reisende, aber auch M\u00fctter deren Kindern zum Kindergarten oder in die Schule gehen. Jeder der gerne Mal etwas Zeit f\u00fcr sich nimmt und sich gerne auch mal was Gutes g\u00f6nnt.<br><\/p>\n\n\n\n<h4 id=\"h-was-ist-das-besondere-an-dem-kaffee-wo-liegen-die-vorteile-was-unterscheidet-sie-von-anderen-anbietern\" class=\"wp-block-heading\">Was ist das Besondere an dem Kaffee? Wo liegen die Vorteile? Was unterscheidet Sie von anderen Anbietern?<\/h4>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-large is-resized\"><a href=\"https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/blaek-instant-kaffee.jpeg\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"600\" src=\"https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/blaek-instant-kaffee.jpeg\" alt=\"\" class=\"wp-image-81267\" style=\"width:318px;height:477px\" srcset=\"https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/blaek-instant-kaffee.jpeg 400w, https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/blaek-instant-kaffee-200x300.jpeg 200w, https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/blaek-instant-kaffee-150x225.jpeg 150w, https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/blaek-instant-kaffee-300x450.jpeg 300w, https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/blaek-instant-kaffee-280x420.jpeg 280w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Zu einem die hochwertige Qualit\u00e4t, zum anderen unser innovatives Verfahren. Wir verwenden f\u00fcr BL\u00c6K &#8211; Specialty Kaffee. Das sind Bohnen mit einer Bewertung von \u00fcber 80+ Punkten und unser Kaffee stammt aus nachhaltigem Anbau. Unser Verfahren erlaubt es all die fl\u00fcchtigen Aromen einzufangen ohne den Kaffee bitter schmecken zu lassen. Wodurch BL\u00c6K Coffee nicht nur einfach gut schmeckt, sondern der schnellst gemachte Kaffee ist.<br><\/p>\n\n\n\n<h4 id=\"h-blaek-coffee-wo-geht-der-weg-hin-wo-sehen-sie-sich-in-funf-jahren\" class=\"wp-block-heading\">BL\u00c6K Coffee, wo geht der Weg hin? Wo sehen Sie sich in f\u00fcnf Jahren?<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Wir wollen mit BL\u00c6K Instant Kaffee zu einer ernsthaften und leckeren Alternative machen. Anstatt teurer und Ressourcen-intensiver Vollautomaten bieten wir leckeren und einfachen Instant Kaffee an. Wir wollen in Europa in Retail aber auch in Hotellerie zeigen, das Convenience nicht automatisch minderwertige Qualit\u00e4t bedeutet. Beides ist m\u00f6glich! Au\u00dferdem wollen wir unser Engagement im Umweltschutz erh\u00f6hen und noch enger mit den Farmen zusammenarbeiten.<\/p>\n\n\n\n<h4 id=\"h-zum-schluss-welche-3-tipps-wurden-sie-angehenden-grundern-mit-auf-den-weg-geben\" class=\"wp-block-heading\">Zum Schluss: Welche 3 Tipps w\u00fcrden Sie angehenden Gr\u00fcndern mit auf den Weg geben?<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Startet mit mehr Geld auf der Seite oder habt gute Investor.<br>Sucht euch einen Mentor:in und eine Gruppe von anderen Gr\u00fcnder:innen mit denen ihr euch austauschen k\u00f6nnt. Start-Ups sind eine Achterbahn und es ist f\u00fchlt sich gut an sich auszutauschen.<br>Habt Spa\u00df an der Sache.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wir bedanken uns bei Edgar Kirst und Luis Herget f\u00fcr das Interview<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aussagen des Autors und des Interviewpartners geben nicht unbedingt die Meinung der Redaktion und des Verlags wieder<\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-wide\"\/>\n\n\n\n<h2 id=\"h-premium-start-up-blaek\" class=\"wp-block-heading\">Premium Start-up: BL\u00c6K<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/Logo-schwarz-transparent.png\"><img loading=\"lazy\" decoding=\"async\" width=\"760\" height=\"352\" src=\"https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/Logo-schwarz-transparent.png\" alt=\"\" class=\"wp-image-81838\" srcset=\"https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/Logo-schwarz-transparent.png 760w, https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/Logo-schwarz-transparent-300x139.png 300w, https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/Logo-schwarz-transparent-150x69.png 150w, https:\/\/startupvalley.news\/de\/wp-content\/uploads\/sites\/2\/2021\/08\/Logo-schwarz-transparent-696x322.png 696w\" sizes=\"auto, (max-width: 760px) 100vw, 760px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h3 id=\"h-kontakt\" class=\"wp-block-heading\">Kontakt:<\/h3>\n\n\n<p><strong>BLAEK Coffee GmbH<\/strong><br \/>\nBorselstra\u00dfe 16f<br \/>\nDE-22765 Hamburg<\/p>\n<p><a href=\"http:\/\/www.blaek.coffee\" target=\"_blank\" rel=\"noopener\">www.blaek.coffee<\/a><br \/>\n<a href=\"mailto:hello@blaek.coffee\" target=\"_blank\" rel=\"noopener\">hello@blaek.coffee<\/a><\/p>\n<p><strong>Ansprechpartner<\/strong>: Luis Herget<\/p>\n<p><strong>Social Media:<\/strong><br \/>\n<em>Instagram<\/em>: <a href=\"https:\/\/www.instagram.com\/blaek.coffee\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.instagram.com\/blaek.coffee\/<\/a><br \/>\n<em>Facebook<\/em>: <a href=\"https:\/\/www.facebook.com\/BLAEKSpecialtyCoffee\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/BLAEKSpecialtyCoffee<\/a><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>BL\u00c6K Instant Kaffee der schmeckt und nachhaltig ist- hochwertige Qualit\u00e4t, innovatives Verfahren. Wir verwenden f\u00fcr BL\u00c6K &#8211; Specialty Kaffee<\/p>\n","protected":false},"author":4,"featured_media":81263,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[26473,15009],"tags":[10225,16594],"class_list":["post-81251","post","type-post","status-publish","format-standard","has-post-thumbnail","category-interviews","category-premium-startups","tag-coffee","tag-specialty-kaffee"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.3 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>BL\u00c6K Instant Kaffee der schmeckt und nachhaltig ist<\/title>\n<meta name=\"description\" content=\"BL\u00c6K Instant Kaffee der schmeckt und nachhaltig ist- hochwertige Qualit\u00e4t, innovatives Verfahren. 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