{"id":99094,"date":"2023-08-08T11:27:10","date_gmt":"2023-08-08T09:27:10","guid":{"rendered":"https:\/\/startupvalley.news\/de\/?p=99094"},"modified":"2026-06-12T07:45:41","modified_gmt":"2026-06-12T05:45:41","slug":"the-barefood-way-oat-bar","status":"publish","type":"post","link":"https:\/\/startupvalley.news\/de\/the-barefood-way-oat-bar\/","title":{"rendered":"Ein starkes Team und ein gutes Netzwerk sind essenziell f\u00fcr den Erfolg eures Startups"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-the-barefood-way-oat-bar-soft-haferriegel-bieten-eine-kombination-aus-gesundheit-und-genuss\">The barefood way Oat Bar Soft-Haferriegel bieten eine Kombination aus Gesundheit und Genuss<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-stellen-sie-sich-und-das-startup-the-barefood-way-doch-kurz-unseren-lesern-vor\"><strong>Stellen Sie sich und das Startup the barefood way doch kurz unseren Lesern vor!<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Wir sind Laura und Lorena, die Gr\u00fcnderinnen von the barefood way. Unsere Reise begann 2018 in Mexiko, wo wir von der Tamarinde zu gesunden Snacks inspiriert wurden.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Warum haben Sie sich entschlossen, ein Unternehmen zu gr\u00fcnden?&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Die Idee zu the barefood way entstand bereits 2018 w\u00e4hrend einer Mexiko-Reise, als uns die Tamarinde zu <a href=\"https:\/\/startupvalley.news\/de\/bae\/\" target=\"_blank\" rel=\"noreferrer noopener\">gesunden Snacks<\/a> inspirierte.\u00a0 2022 haben wir ein Rebranding durchgef\u00fchrt. Aus pers\u00f6nlichen Beweggr\u00fcnden entstand bae mit dem Ziel, nicht nur k\u00f6stliche Oat Bars anzubieten, sondern auch einen positiven sozialen Beitrag zu leisten.\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-was-war-bei-der-grundung-von-the-barefood-way-die-grosste-herausforderung-nbsp\"><strong>Was war bei der Gr\u00fcndung von the barefood way die gr\u00f6\u00dfte Herausforderung?&nbsp;<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Die &nbsp;gr\u00f6\u00dfte Herausforderung war, dass wir zu diesem Zeitpunkt erst 20 Jahre alt waren und keinerlei Erfahrung in der Lebensmittelindustrie hatten. Das f\u00fchrte dazu, dass einiges l\u00e4nger gedauert hat und wir uns das gesamte Wissen Schritt f\u00fcr Schritt aneignen mussten.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Kann man mit einer Idee starten, wenn noch nicht alles perfekt ist?&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Absolut! Wichtig ist, den Mut zu haben, den ersten Schritt zu wagen und sich kontinuierlich weiterzuentwickeln. Wir haben mit unseren ersten Produkten gestartet und durch Erfahrungen und Kundenfeedback haben wir unser Angebot kontinuierlich verbessert. Der Schl\u00fcssel liegt darin, flexibel zu sein und aus Herausforderungen zu lernen, um das Produkt stetig zu optimieren.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-welche-vision-steckt-hinter-bae-nbsp\"><strong>Welche Vision steckt hinter bae? &nbsp;<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Wir m\u00f6chten Menschen dabei unterst\u00fctzen, bewusstere und ges\u00fcndere Entscheidungen zu treffen, ohne dabei auf Genuss verzichten zu m\u00fcssen. Gleichzeitig ist es uns wichtig, einen positiven sozialen Beitrag zu leisten, indem wir mit jedem verkauften Oat Bar eine Organisation in Mexiko unterst\u00fctzen, die sich f\u00fcr die Rechte von Frauen, M\u00e4dchen, trans* und inter* Personen einsetzt.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Wer ist die Zielgruppe von bae?&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Unsere Zielgruppe sind \u00fcberwiegend Frauen, die Wert auf hochwertige Zutaten und einen einzigartigen Geschmack legen. Zudem achten sie auf eine bewusste Ern\u00e4hrung und suchen nach leckeren Snacks, die ihre Verdauung und ihr allgemeines Wohlbefinden unterst\u00fctzen.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-was-ist-das-besondere-wo-liegen-die-vorteile-was-unterscheidet-sie-von-anderen-anbietern-nbsp\"><strong>Was ist das Besondere? Wo liegen die Vorteile? Was unterscheidet Sie von anderen Anbietern?&nbsp;<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Unsere Soft-Haferriegel bieten eine Kombination aus Gesundheit und Genuss. Mit 40 % weniger Zucker als herk\u00f6mmliche Oat Bars und der Zugabe von Prebiotika heben wir uns von anderen Anbietern ab. Zudem setzen wir uns aktiv f\u00fcr soziale Verantwortung ein, indem wir mit jedem verkauften Oat Bar eine Organisation unterst\u00fctzen.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The barefood way, wo geht der Weg hin? Wo sehen Sie sich in f\u00fcnf Jahren?&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In den n\u00e4chsten f\u00fcnf Jahren m\u00f6chten wir unser Sortiment erweitern, weiterhin soziale Gerechtigkeit unterst\u00fctzen und unsere Produkte sollen fl\u00e4chendeckend in der DACH Region erh\u00e4ltlich sein. Unser Ziel ist es, eine etablierte Marke f\u00fcr hochwertige und verantwortungsbewusste Snacks zu werden, die Menschen auf ihrem Weg zu einem bewussteren und ges\u00fcnderen Lebensstil begleitet. Wir m\u00f6chten nicht nur wirtschaftlichen Erfolg erzielen, sondern auch einen positiven Beitrag f\u00fcr die Gesellschaft leisten.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-zum-schluss-welche-3-tipps-wurden-sie-angehenden-grunderinnen-mit-auf-den-weg-geben-nbsp\"><strong>Zum Schluss: Welche 3 Tipps w\u00fcrden Sie angehenden Gr\u00fcnderinnen mit auf den Weg geben?&nbsp;<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Glaubt an eure Vision und eure Leidenschaft! Eine starke \u00dcberzeugung und Begeisterung sind der Antrieb, der euch auch in schwierigen Zeiten vorantreibt.&nbsp;<br>Seid offen f\u00fcr Feedback und lernt aus Fehlern. Jeder R\u00fcckschlag ist eine Chance, zu wachsen und euer Produkt oder eure Idee kontinuierlich zu verbessern.&nbsp;<br>Vernetzt euch und umgebt euch mit Menschen, die euch unterst\u00fctzen und eure St\u00e4rken erg\u00e4nzen. Ein starkes Team und ein gutes Netzwerk sind essenziell f\u00fcr den Erfolg eures Startups.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fotograf: @Sparkasse Kitzb\u00fchel&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wir bedanken uns bei&nbsp;<a href=\"https:\/\/www.linkedin.com\/in\/lauraschmidel\/\" target=\"_blank\" rel=\"noreferrer noopener\">Laura Schmidel<\/a> f\u00fcr das Interview<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aussagen des Autors und des Interviewpartners geben nicht unbedingt die Meinung der Redaktion und des Verlags wieder.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The barefood way Oat Bar Soft-Haferriegel bieten eine Kombination aus Gesundheit und Genuss<\/p>\n","protected":false},"author":4,"featured_media":99095,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6430,5806,26473],"tags":[360],"class_list":["post-99094","post","type-post","status-publish","format-standard","has-post-thumbnail","category-female-founders","category-food-startups","category-interviews","tag-mexiko"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.3 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The barefood way Oat Bar Soft-Haferriegel<\/title>\n<meta name=\"description\" content=\"The barefood way Oat Bar Soft-Haferriegel bieten eine Kombination aus Gesundheit und Genuss.................\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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