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iStock reveals the visual marketing trends that will shape SMB growth in 2026
Success in modern marketing depends on visuals that feel authentic, especially as generative AI accelerates content creation. Brands that balance human creativity with technology can stand out and build stronger trust with their audiences.
SEO 101 for SMBs: Reaching Customers with the Right Visuals
SEO is evolving as AI reshapes how SMBs create and optimise content to boost visibility and rankings. By combining AI tools with smart SEO strategies, small businesses can drive traffic and stay competitive.
From Views to Value: How SMBs Can Create the Perfect Social Media Video
Younger consumers are now turning to video-first social media platforms to discover brands and find new products.
According to iStock’s creative insights platform, VisualGPS, 69%...
Crack the Code on Trust
iStock, a leading e-commerce platform providing premium content to SMBs, SMEs, creatives, and students everywhere, has released its 2025 Marketing Trends Report, packed with practical strategies to help businesses thrive in today’s trust-driven marketplace.
A 10-step guide to transform your ideas into stunning images
Learn how to create effective prompts for text-to-image AI tools to enhance your visual content strategy. This guide offers tips for small and medium businesses to unlock AI-driven creativity, streamline marketing, and produce impactful visuals that resonate with audiences.
Generative AI imagery for SEO: How can SMBs use it?
Learn how to enhance your SEO with AI imagery, boost organic traffic, and optimize user experience by using generative AI tools that help small businesses stand out in search engine rankings.
Here’s what SMBs need to know about how AI is helping them get to...
Here’s what SMBs need to know about how AI is helping them get to the content they want faster
AI is Transforming Small Business Marketing: How to Use it Right Now
AI-generated images: iStock's new research provides essential tips for businesses on using them effectively in marketing, emphasizing transparency, authenticity, and legal safety.
Planning a marketing campaign on TikTok? Create video explainers!
TikTok is the fastest-growing social media platform in the UK. Organic social media is the most used marketing channel among British people who run their own businesses and side hustles, and TikTok’s expansive reach and effective algorithms have allowed small businesses the opportunity to go viral overnight through a single post.
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