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iStock reveals the visual marketing trends that will shape SMB growth in 2026
Success in modern marketing depends on visuals that feel authentic, especially as generative AI accelerates content creation. Brands that balance human creativity with technology can stand out and build stronger trust with their audiences.
AI is Transforming Small Business Marketing: How to Use it Right Now
AI-generated images: iStock's new research provides essential tips for businesses on using them effectively in marketing, emphasizing transparency, authenticity, and legal safety.
Planning a marketing campaign on TikTok? Create video explainers!
TikTok is the fastest-growing social media platform in the UK. Organic social media is the most used marketing channel among British people who run their own businesses and side hustles, and TikTok’s expansive reach and effective algorithms have allowed small businesses the opportunity to go viral overnight through a single post.
Storytelling: Successful Corporate Communication and Marketing
Storytelling: Successful Corporate Communication and Marketing
The Power of Affiliate Marketing
In this article, we take you on a journey into the world of affiliate marketing and show you how you too can succeed.
How To Create A Branded Content Marketing Strategy in 2022?
The primary goal of content marketing is to spread information about the brand, attract prospective customers to the sales funnel, and gain user trust.
How to Survive the Death of Cookies with Chat Marketing?
How to Survive the Death of Cookies with Chat Marketing? Its potentials are still not obvious to many business owners and even digital marketing
Evveko founder on Istanbul urban renewal and PropTech growth
Evveko helps apartment owners in Istanbul navigate complex building renewal projects and compare contractor proposals. Founder Yusuf Kara explains the platform, its business model and plans for expansion across Turkey
Growth Without Employees: How Vizura Studio Redefines B2B Tech Branding
Vizura Studio founder Vedran Obradović is building an international branding business from Zagreb without following the traditional agency model. He explains why strong branding matters for technology companies, startups and B2B brands.
75 Million Views to Retail: How TheRealTbat Turned ‘HAGS’ Into a Global Apparel Brand
HAGS Clothing began with four letters and the phrase “Have A Great Summer.” Founder Tyler Batliner explains how he is turning HAGS into a brand built around sport, social media and community.
LATEST NEWS
Aiva co-founders on hospitality AI, hotel software, and scaling up
Aiva helps hotels use AI and connected guest data to anticipate what guests want during their stay. Co-founders Lucía and Paula explain their technology, business model and vision for the future of hospitality.
